Posts Tagged ‘business success’

http://www.EvolvingEntrepreneur.com/ Adam Dudleys Secrets, Lies & Entrepreneurship is a daily web show that reveals secrets and strategies about personal productivity, peak performance, energy and time management, business, marketing and success for entrepreneurs, small business owners, consultants, coaches, sole practitioners and self-employed professionals.

In this episode I critique and recommend improvements for a direct mail piece sent to me by Publix, the grocery store chain in the Southeast. This mail piece is an excellent example of the egregious waste of advertising and marketing dollars perpetrated by companies both large and small. The lesson is that you need to learn the time-tested and proven principles of Direct Marketing and copywriting if you want to get the most out of your marketing initiatives.

Duration : 0:9:28

Read the rest of this entry »

Technorati Tags: adam dudley, business coach, business startup, business success, copywriting, Direct Marketing, entrepreneurial success, entrepreneurs, entrepreneurship, how to start a small business, life coaching, Marketing, mentors, peak performance, personal productivity, Small Business Marketing, small business startup, start a business, Strategies, success, time management, tips